The following are a number of commercials worth watching. Note: I didn’t choose these because they’re necessarily funny or even great, but because they’re worth watching for marketing purposes. So, as you’re watching, keep asking yourself questions about them. Do they work? What do or don’t you like? And why? What differentiators are they highlighting? Do they matter? Who are they targeting? Do you think the message they’re highlighting will be compelling to their target market? Why or why not? Etc.

Note: If you just want funny commercials, click here>>

Finally, never underestimate the power of celebrity. Few have done this as well as the George Foreman Grill. So, how can you use this principle to your advantage in your business and market?

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