In a video post on the Fast Company site, Alex Bogusky, co-chair of Crispin Porter + Bogusky, argues that the classic business mantra of learning from failure is just plain wrong. In his world (and at his company), he doesn’t debrief failure or lost accounts or why a campaign isn’t working (which I find hard [...]
Alex Bogusky Is Wrong! Leaders Should Learn More From Failure
Posted on by Bruce Johnson in Change, Communication, Leadership, Learning, Managing Talent, Marketing, Personal Development, Planning, Remarkability, Small Business, Strategy
Is It Time for a Makeover for Your Business (A Lesson from BusinessWeek)
Posted on by Bruce Johnson in Branding/Differentiation, Business, Change, Communication, Design, Entreprenuership, Growth, Leadership, Marketing, Remarkability, Strategy
When was the last time you did a website makeover? Or changed the interior design of your workspace/office/store? Or more importantly, changed the way you do business? Or changed the way you market what you offer? Or even changed what you offer? Most leaders underestimate the power of a makeover–and the speed at which they [...]
What’s the Difference Between Mission, Vision, Initiatives and Goals?
Posted on by Bruce Johnson in Business, Communication, Entreprenuership, Goals, Growth, Leadership, Planning, Strategy
I was talking with one of my clients earlier today and we ran into a common problem that most organizations have when they engage in strategic planning–that is, confusion (or agreement) about what individual terms mean. For example, what’s the difference between a mission and a vision? Or what’s the difference between an opportunity and [...]
What’s Holding You Back, Part II
Posted on by Bruce Johnson in Attitude, Business, Change, Creativity/Innovation, Finances/Money Management, Goals, Growth, Leadership, Learning, Managing Talent, Planning, Strategy, Time Management
If you didn’t read part one, scroll below (if you’re on the blog right now) or click on the following link>> (if you’re reading this by RSS). Note: If you didn’t answer the question from the last post, “What are the major constraints that are hindering me (and my business/organization) from achieving my (our) potential?”, [...]
What’s Holding You and Your Company Back?
Posted on by Bruce Johnson in Books, Business, Change, Goals, Growth, Operations, Planning, Strategy
Are you familiar with the Theory of Constraints (TOC)? If you’re not, the theory (an overall management philosophy) came into vogue post the publication of a book entitled, “The Goal,” by Eliyahu M. Goldratt. In its most basic form the theory contends that any manageable system (like your business) is hindered from achieving its potential [...]
New Free Report on Fast Growth Released Today!
Posted on by Bruce Johnson in Branding/Differentiation, Business, Change, Communication, Customer Service, Entreprenuership, Finances/Money Management, Goals, Growth, Leadership, Learning, Managing Talent, Marketing, Operations, Planning, Small Business, Strategy
Want to Know How You Can Immediately Begin to Grow Your Business Faster Than You Ever Have Before—While Increasing Your Ability to Lead It More Effectively? If so, you’ll want to immediately get your hands on the new free report I just released today entitled, “The Seven Secrets of Fast Growth Companies.” Inside it you’ll discover, [...]
Five Lessons from Steve Jobs, CEO of the Decade
Posted on by Bruce Johnson in Branding/Differentiation, Business, Communication, Creativity/Innovation, Entreprenuership, Growth, Leadership, Marketing, Planning, Remarkability, Strategy
If you haven’t seen the article yet, Fortune Magazine has declared Steve Jobs, CEO of the Decade. In their own words, How’s this for a gripping corporate story line: Youthful founder gets booted from his company in the 1980s, returns in the 1990s, and in the following decade survives two brushes with death, one securities-law [...]
Want to Grow Your Business Faster?
Posted on by Bruce Johnson in Business, Entreprenuership, Growth, Leadership, Managing Talent, Small Business, Strategy
Have you ever noticed that two companies can attempt to employ the same strategy or tactics and yet get different results? Or more importantly, have you ever been frustrated that you’ve tried the same strategy or tactics that someone else has–and yet haven’t seen the same kinds of results? Why is that? My conclusion is [...]
Remember that Today’s Solutions Always Create Tomorrow’s Problems
Posted on by Bruce Johnson in Business, Finances/Money Management, Leadership, Operations, Planning, Strategy
Business Week just ran an article in this week’s edition (Nov. 2, 2009) on, What’s Holding Tech Back. The subtitle was/is, “The surprise surge in demand for PC’s and handsets has the industry scrambling to get the supply chain humming.” Now, before you hit the snooze button, hang on for a moment. This will be [...]
Thinking Long Term Still Wins (Amazon)
Posted on by Bruce Johnson in Branding/Differentiation, Business, Entreprenuership, Finances/Money Management, Growth, Leadership, Planning, Strategy
While there’s always a tendency to think short-term, especially during an economic downturn, there are plenty of compelling reasons to not do so. Major test case: Amazon. If you didn’t read the Business Week article (Sept. 28, 2009) on “At Amazon, Marketing is for Dummies,” you missed a compelling argument for thinking long-term, especially during [...]


