Accelerated Growth Consulting

When you go to buy something yourself, are you more interested in getting the “New” thing or the “Better” thing? Which one gets you more excited? Note: this even applies to Apple. When they introduce something that’s improved (for ex. speed) it gets a yawn. But when they introduce something new (for ex. Face Time or [...]

No matter who’s speaking, we all suffer from the same problem. Once we know something, it’s incredibly difficult to imagine what it’s like to not know that thing. So, when we say something, we often say things that make complete sense to us, but don’t to the people we’re attempting to communicate with. For example, [...]

Every company has them–they’re the reason why we love Dilbert, laugh at The Office, yell at the auto attendant in “customer service,” who “can’t understand our response,”  and can’t wait to tell our friends and co-workers, “You won’t believe what happened to me today.” Or, in the case of people like me, blog about them. [...]

If you’re at all like me, chances are you have some favorite quotes that you return to over an over again to  pick you up and get your headed in the right direction. I remember, shortly after my board coup several years ago, the movie “Rocky Balboa” came out and in the middle of the [...]

Whenever Steve Jobs speaks, it’s usually worth listening. Love him or hate him, he’s always worth listening to–especially because he masterminded one of the most amazing comebacks of all time. Thirteen years ago when he returned to Apple they were just 90 days away from going bankrupt. And then, just last week, they surpassed Microsoft [...]

When was the last time you did a website makeover? Or changed the interior design of your workspace/office/store? Or more importantly, changed the way you do business? Or changed the way you market what you offer? Or even changed what you offer? Most leaders underestimate the power of a makeover–and the speed at which they [...]

Every CEO eventually has to do a presentation. And that invariably means that you have to use PowerPoint–or if you’re lucky enough to be on a Mac, Keynote (which is way better, by the way). Note: That’s also why “PowerPoint” is in quotes above since Steve Jobs clearly uses Keynote–but you get the point. While [...]

If you’ve ever watched Steve Jobs do a product launch, you know you’ve watched a master communicator. And if you’ve ever wondered if you could ever communicate as effectively as Steve, there’s good news for you. Business Week Small Biz columnist, Carmine Gallo, has just published a book on “The Presentation Secrets of Steve Jobs.” [...]

I received an email from my mother last evening about a social experiment that the Washington Post conducted two years ago with Joshua Bell, the world famous violinist. That said, I think the real value of the experiment drives home an incredibly important message for business owners and senior executives. The basic story line goes [...]

When your prospects and customers think about you, do they think, “I have to have that!” Or, “I need to go there!” Or “I need to use them!” Or is it more of a more of a, “Let me think about it.” Or a “I’ll get back to you.” Or, “I’m doing my due diligence,” [...]