Thinking Long Term Still Wins (Amazon)

Posted on 29. Sep, 2009 by in Branding/Differentiation, Business, Entreprenuership, Finances/Money Management, Growth, Leadership, Planning, Strategy

While there’s always a tendency to think short-term, especially during an economic downturn, there are plenty of compelling reasons to not do so. Major test case: Amazon. If you didn’t read the Business Week article (Sept. 28, 2009) on “At Amazon, Marketing is for Dummies,” you missed a compelling argument for thinking long-term, especially during […]

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