See it Through Their Eyes

Posted on 16. Aug, 2007 by in Branding/Differentiation, Business, Customer Service, Design, Remarkability

When was the last time you tried to do business with you (or your organization/company)? When was the last time you tried your own products and/or services? Or when was the last time you tried to imagine what it would be like to be a new customer? If you’re like most business people, it’s been […]

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Even the Best Eventually Become Ordinary (Bobby Flay)

Posted on 08. Aug, 2007 by in Branding/Differentiation, Business, Creativity/Innovation, Customer Service, Remarkability, Strategy

Have you ever watched Iron Chef America? If you haven’t (Food Network, Sunday evenings, 9:00 p.m.), you’ve missed out. It’s a truly amazing show which pits one of the show’s Iron Chefs (top chefs Bobby Flay, Mario Batalli, Cat Cora or Masaharu Morimoto) against another top chef from somewhere in the country. The two battling […]

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