Whirlpool’s Big Mistake (or Don’t Forget Your Customers)

Posted on 19. Jun, 2006 by in Business, Creativity/Innovation, Customer Service, Leadership, Remarkability

Have you ever had a “great idea” that just didn’t work? Well, you’re not alone.  Back in the late ‘90’s Whirlpool realized they had a problem.  After a decade of strategic initiatives, they were no better off than they were a decade earlier (oops!). They were in a commodity market where just about every company’s […]

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